Re-Brand Event with Press, Influencers & general public in attendence
The Brief
NIOXIN were hosting a re-brand event with influencers, press and general public amongst guests. They required a team of hair professionals to style the guests’ hair after receiving a scalp analysis and NIOXIN deep scalp cleanse.
The Solution
A team of three hair stylists offered blow dry & styling services, whilst incorporating key NIOXIN products - Hair Mousse & Spray, Dry Shampoo and Diaboost Hair Thickening Treatment.
The Result
The hair team showcased the rebranded styling products as a follow-up to the scalp treatment, whilst explaining and demonstrating their use on clients with varied hair types.